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The Impact of Radio Frequency Identification (RFID) Investment Announcements on the Market Value of the Firm

This paper examines the impact of RFID investment announcements on the market value of the firms andexplores industry effects of the positive abnormal returns to firms making the announcements. Drawing uponthe efficient market theory, market signaling hypothesis, and prior empirical studies, we empl...

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Pubblicato in:Journal of Theoretical and Applied Electronic Commerce Research
Autori principali: Bong-Keun Jeong, Ying Lu
Natura: Artigo
Lingua:Inglês
Pubblicazione: Universidad de Talca 2008
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Accesso online:https://www.redalyc.org/articulo.oa?id=96530106
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