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The Impact of Radio Frequency Identification (RFID) Investment Announcements on the Market Value of the Firm

This paper examines the impact of RFID investment announcements on the market value of the firms andexplores industry effects of the positive abnormal returns to firms making the announcements. Drawing uponthe efficient market theory, market signaling hypothesis, and prior empirical studies, we empl...

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Detalhes bibliográficos
Publicado no:Journal of Theoretical and Applied Electronic Commerce Research
Main Authors: Bong-Keun Jeong, Ying Lu
Formato: Artigo
Idioma:Inglês
Publicado em: Universidad de Talca 2008
Assuntos:
Acesso em linha:https://www.redalyc.org/articulo.oa?id=96530106
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