Unothering Wales. Domestication as a tourist marketing strategy
Tourists in Wales are overwhelmingly British and its national tourist organisation, WalesTourist Board, although certainly attempting to widen its share of foreign visitors, does pay special attentionto those promotional materials designed to target the domestic British readership. Such awardwinning...
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| Publié dans: | PASOS. Revista de Turismo y Patrimonio Cultural |
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| Auteur principal: | |
| Format: | Artigo |
| Langue: | Inglês |
| Publié: |
Universidad de La Laguna
2004
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| Sujets: | |
| Accès en ligne: | https://www.redalyc.org/articulo.oa?id=88120206 |
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