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Antecedents and Consequences of Consumer Trust in the Context of Service Recovery

The purpose of this paper is to investigate the antecedents and consequences of consumer trust after complaint handling episodes about services. A cross-sectional study was carried out with complainers of banks and airline companies. The respondents were approached at an International Airport in Bra...

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Opis bibliograficzny
Wydane w:BAR - Brazilian Administration Review
Główni autorzy: Daniel Von der Heyde Fernandes, Cristiane Pizzutti Dos Santos
Format: Artigo
Język:Inglês
Wydane: Associação Nacional de Pós-Graduação e Pesquisa em Administração 2008
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Dostęp online:https://www.redalyc.org/articulo.oa?id=84150304
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