Attracting talents in startups: Discourses of seduction
Our research aim is to analyze the persuasion strategies used by startups to attract potential talents. In order to meet this goal, we selected eight startups through convenience sampling; the interviewees are responsible for the Personnel Management of these companies. The research corpus was analy...
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| Publicado no: | Contextus – Revista Contemporânea de Economia e Gestão |
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| Principais autores: | , , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidade Federal do Ceará
2021
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=570765171005 https://doi.org/10.19094/contextus.2021.61610 |
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