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Analysis of business models innovation – a multiple case study

Purpose This paper aims to analyze the business model innovation in medium and large Brazilian manufacturing companies located in Rio do Sul State. Design/methodology/approach A holistic multiple case study in five companies was developed. Data were collected through interviews and analyzed accor...

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Detalhes bibliográficos
Publicado no:Innovation & Management Review
Principais autores: Moema Pereira Nunes, Ana Paola Russo
Formato: Artigo
Idioma:Inglês
Publicado em: Universidade de São Paulo 2019
Assuntos:
Acesso em linha:https://www.redalyc.org/articulo.oa?id=537560974002
https://www.redalyc.org/journal/5375/537560974002/
https://www.redalyc.org/journal/5375/537560974002/html/
https://www.redalyc.org/journal/5375/537560974002/537560974002.epub
https://www.redalyc.org/journal/5375/537560974002/movil
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