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Analysis of efficiency of own and franchised units in the Spanish franchise system
In this work, we try to answer a key question: what are the more efficient units in franchising: owned or franchised? The literature on this specific field is very limited. To compare the efficiency of owned and franchised units we use the following variables: average sales per unit, average sales p...
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| Vydáno v: | European Research on Management and Business Economics |
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| Hlavní autoři: | , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Academia Europea de Dirección y Economía de la Empresa
2017
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| Témata: | |
| On-line přístup: | https://www.redalyc.org/articulo.oa?id=501652653005 |
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