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Innovation and Customer Retention in the Ghanaian telecommunication industry
The competition within the telecommunication sector is increasing day by day in Ghana and therefore requires the telecom operators to be more adept in their strategic approach to meet the growing demands of customers. Effective innovation is believed to be key in the approach of wining and maintaini...
保存先:
| 出版年: | International Journal of Innovation |
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| 主要な著者: | , |
| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
Universidade Nove de Julho
2017
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| 主題: | |
| オンライン･アクセス: | https://www.redalyc.org/articulo.oa?id=499151082002 https://www.redalyc.org/journal/4991/499151082002/ https://www.redalyc.org/journal/4991/499151082002/html/ https://www.redalyc.org/journal/4991/499151082002/499151082002.epub https://www.redalyc.org/journal/4991/499151082002/movil |
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