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Critical Aspects of the Innovation Management: the cases Natura and Oxiteno

This study has as its objective to analyze the critical aspects of the innovation management in terms of structure, strategy and processes of innovation of the Natura and Oxiteno companies. In order to do so, the study reviewed the literature about innovation management, strategies and processes of...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:International Journal of Innovation
Prif Awduron: Sheila Serafim da Silva, Eduardo Pinheiro Gondim de Vasconcellos, Murilo Alvarenga Oliveira, Renata Giovinazzo Spers
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: Universidade Nove de Julho 2017
Pynciau:
Mynediad Ar-lein:https://www.redalyc.org/articulo.oa?id=499151081001
https://www.redalyc.org/journal/4991/499151081001/
https://www.redalyc.org/journal/4991/499151081001/html/
https://www.redalyc.org/journal/4991/499151081001/499151081001.epub
https://www.redalyc.org/journal/4991/499151081001/movil
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