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The impact of emotions on the helpfulness of movie reviews
Online customer reviews have become a signicant source of product-related information for consumers. As a result of the growing number of customer reviews, determining which customer reviews are the most helpful is important in reducing information overload. The ways in which reviews can be helpfu...
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| Publicat a: | Journal of Applied Research and Technology |
|---|---|
| Autors principals: | , , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Universidad Nacional Autónoma de México
2015
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| Matèries: | |
| Accés en línia: | https://www.redalyc.org/articulo.oa?id=47439896002 |
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