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APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES

This research aims to present the application of a management approach focused innovation for micro and small enterprises (MSEs). In the approach the study of the problem is characterized as a qualitative research and in relation to its goals can be characterized as an action research. The delimitat...

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Bibliographic Details
Published in:Independent Journal of Management & Production
Main Author: Moises Andrade Coelho
Format: Artigo
Language:Inglês
Published: Instituto Federal de Educação, Ciência e Tecnologia de São Paulo 2014
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Online Access:https://www.redalyc.org/articulo.oa?id=449544335002
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