APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES
This research aims to present the application of a management approach focused innovation for micro and small enterprises (MSEs). In the approach the study of the problem is characterized as a qualitative research and in relation to its goals can be characterized as an action research. The delimitat...
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| Published in: | Independent Journal of Management & Production |
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| Main Author: | |
| Format: | Artigo |
| Language: | Inglês |
| Published: |
Instituto Federal de Educação, Ciência e Tecnologia de São Paulo
2014
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| Subjects: | |
| Online Access: | https://www.redalyc.org/articulo.oa?id=449544335002 |
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