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Why has Caixa Ontinyent survived? An analysis of its business model and strategy

In this article we analyse the key success factors of Caixa Ontinyent, one of the two savings banks which, by being loyal to the founding principles of this banking model, has survived the restructuring of the sector as an independent entity. Drawing on an inductive methodology we extract the dim...

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Vydáno v:Universia Business Review
Hlavní autoři: José Pla-Barber, Cristina Villar, Ana Botella
Médium: Artigo
Jazyk:Inglês
Vydáno: Portal Universia S.A. 2017
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On-line přístup:https://www.redalyc.org/articulo.oa?id=43351179001
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