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Strategic CSR for SMEs: paradox or possibility?

There are increasing calls for a strategic approach to CSR yet the SME case has often stalled at the awareness raising and mainstreaming levels. We aim to advance the implementation of CSR in SMEs, from superficial to strategic, by first asking if strategic CSR is even possible for an enterprise tha...

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Bibliografiska uppgifter
I publikationen:Universia Business Review
Huvudupphov: Steven P. MacGregor, Joan Fontrodona
Materialtyp: Artigo
Språk:Espanhol
Utgiven: Portal Universia S.A. 2011
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Länkar:https://www.redalyc.org/articulo.oa?id=43318798007
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