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CORPORATE HYPOCRISY

This review article aimed to contribute to the understanding of the importance of coherence between saying and acting to prevent companies from being perceived from the perspective of business hypocrisy and affecting the brand, reputation, trust and credibility in the company. It was carried out...

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Bibliografiske detaljer
Udgivet i:Revista Científica "Visión de Futuro"
Hovedforfatter: Manuel Alfonso Garzón Castrillón
Format: Artigo
Sprog:Inglês
Udgivet: Universidad Nacional de Misiones 2022
Fag:
Online adgang:https://www.redalyc.org/articulo.oa?id=357967638010
https://www.redalyc.org/journal/3579/357967638010/
https://www.redalyc.org/journal/3579/357967638010/html/
https://www.redalyc.org/journal/3579/357967638010/357967638010.epub
https://www.redalyc.org/journal/3579/357967638010/movil
https://doi.org/10.36995/j.visiondefuturo.2021.26.01.005.en
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