Model of Customer Satisfaction and Loyality
This study presents an empirical model of service quality and appropriate relationality for cellular operators, so that service users can achieve high satisfaction and loyalty. This occurs at the level of the prices offered for the lower middle segment, as well as at the level of quality for the upp...
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| Publicado no: | Utopía y Praxis Latinoamericana |
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| Principais autores: | , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidad del Zulia
2020
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=27963086017 https://www.redalyc.org/journal/279/27963086017/ https://www.redalyc.org/journal/279/27963086017/html/ https://www.redalyc.org/journal/279/27963086017/27963086017.epub https://www.redalyc.org/journal/279/27963086017/movil https://doi.org/10.5281/zenodo.3774601 |
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