International markets entry strategy determinants: an exploratory study in Peru
Nowadays a progressively more dynamic and global economic environment causes a higher number of enterprises to pick an entry strategy to become international. The choice of a strategy of entry into foreign markets constitutes one of the most relevant decisions for a company, for it impacts on its pe...
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| Gepubliceerd in: | Cuadernos de Administración |
|---|---|
| Hoofdauteurs: | , |
| Formaat: | Artigo |
| Taal: | Inglês |
| Gepubliceerd in: |
Universidad del Valle
2017
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| Onderwerpen: | |
| Online toegang: | https://www.redalyc.org/articulo.oa?id=225057026002 https://www.redalyc.org/journal/2250/225057026002/ https://www.redalyc.org/journal/2250/225057026002/html/ https://www.redalyc.org/journal/2250/225057026002/225057026002.epub https://www.redalyc.org/journal/2250/225057026002/movil |
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