A vision of orkut´s users: studying this phenomenon through cognitive absorption
This study aims to identify the influence that Cognitive Absorption has on the intention of using Orkut. It happens due to the fact that Cognitive Absorption is related to the state of deep involvement users carry with an individual task, performed with the support of Information Technology (IT); it...
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| Publicado no: | JISTEM: Journal of Information Systems and Technology Management |
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| Principais autores: | , , |
| Formato: | Artigo |
| Idioma: | Espanhol |
| Publicado em: |
Universidade de São Paulo
2011
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=203219452012 |
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