GAMIFICATION AS A NEW TREND IN THE CO-CREATION PROCESS
Purpose: Interaction through the use of social media, smartphones, and online games is increasingly growing. Regarding games, it is estimated that part of the population spends more than 12 hours a week in interactions provided by online games. In this context, the objective of the present research...
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| Vydáno v: | RAM. Revista de Administração Mackenzie |
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| Hlavní autoři: | , , , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Universidade Presbiteriana Mackenzie
2021
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| Témata: | |
| On-line přístup: | https://www.redalyc.org/articulo.oa?id=195468232006 https://www.redalyc.org/journal/1954/195468232006/ https://www.redalyc.org/journal/1954/195468232006/html/ https://www.redalyc.org/journal/1954/195468232006/195468232006.epub https://www.redalyc.org/journal/1954/195468232006/movil |
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