INNOVATION IN COMPANIES AND CULTURAL ORIENTATION TO INNOVATION: A MULTILEVEL STUDY

Purpose: Test the influence of cultural orientation to innovation on the number of innovations measured in Brazilian companies. Originality/value: The study uses an approach that has not yet been explored in the area, the multilevel analysis. Design/methodology/approach: Five cultural orientation fa...

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Vydáno v:	RAM. Revista de Administração Mackenzie
Hlavní autoři:	LEELA L. FRANCISCHETO, ELAINE R. NEIVA
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	Universidade Presbiteriana Mackenzie 2019
Témata:	Administración y Contabilidad
On-line přístup:	https://www.redalyc.org/articulo.oa?id=195460883005 https://www.redalyc.org/journal/1954/195460883005/ https://www.redalyc.org/journal/1954/195460883005/html/ https://www.redalyc.org/journal/1954/195460883005/195460883005.epub https://www.redalyc.org/journal/1954/195460883005/movil
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