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NARRATIVES OF STAKEHOLDERS UNDER THE PERSPECTIVE OF THE STRATEGY AS SOCIAL PRACTICE

Purpose: The paper is driven by the following question: how do interest group narratives contribute to the dialogue between the perspective of strategy as a practice and the stakeholder theory? The objective is to analyze the changes, permanent and tensions in the narratives of the stakeholders, see...

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Bibliographic Details
Published in:RAM. Revista de Administração Mackenzie
Main Authors: JOSÉ B. S. NETO, JACQUELAINE F. BORGES
Format: Artigo
Language:Inglês
Published: Universidade Presbiteriana Mackenzie 2019
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Online Access:https://www.redalyc.org/articulo.oa?id=195460782001
https://www.redalyc.org/journal/1954/195460782001/
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