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Between narrative and rhetoric in movie trailers

The aim of this paper is to better understand the relationship between narrative thinking and rhetoric in movie trailers. For that purpose, an experiment on trailer comprehension and preference was conducted with 239 students. On one hand, variables concerning narrative comprehension of the story t...

Täydet tiedot

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Bibliografiset tiedot
Julkaisussa:Ámbitos. Revista Internacional de Comunicación
Päätekijä: Jon Dornaletetxe
Aineistotyyppi: Artigo
Kieli:Inglês
Julkaistu: Universidad de Sevilla 2014
Aiheet:
Linkit:https://www.redalyc.org/articulo.oa?id=16832255015
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