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Between narrative and rhetoric in movie trailers
The aim of this paper is to better understand the relationship between narrative thinking and rhetoric in movie trailers. For that purpose, an experiment on trailer comprehension and preference was conducted with 239 students. On one hand, variables concerning narrative comprehension of the story t...
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| Publicado en: | Ámbitos. Revista Internacional de Comunicación |
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| Autor principal: | |
| Formato: | Artigo |
| Lenguaje: | Inglês |
| Publicado: |
Universidad de Sevilla
2014
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| Materias: | |
| Acceso en línea: | https://www.redalyc.org/articulo.oa?id=16832255015 |
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