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MULTILEVEL AND MULTIDIMENSIONAL SCALE FOR ONLINE TRUST
This paper examines the nature of the construct of consumers’ trust toward the electronic channel of their financial institution. Through a study of a total of 372 individual users of Internet banking in Spain, we have managed to develop a third-order measuring instrument that integrates a total of...
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| Vydáno v: | RAE - Revista de Administração de Empresas |
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| Hlavní autoři: | , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Fundação Getulio Vargas
2014
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| Témata: | |
| On-line přístup: | https://www.redalyc.org/articulo.oa?id=155130051005 |
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