The Mediating Effect of the Big Data Analytics on the Relationship between Strategic Service Logistics Management and Operational Performance
This paper, of exploratory nature of quantitative type, analyzed customer satisfaction in e-commerce, in particular attention on the mediating effect of the use of the Big Data Analytics in the relationship between strategic management of service logistics and operational performance. Ninety-eight q...
Spremljeno u:
| Izdano u: | Gestão & Regionalidade |
|---|---|
| Glavni autori: | , |
| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
Universidade Municipal de São Caetano do Sul
2021
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| Teme: | |
| Online pristup: | https://www.redalyc.org/articulo.oa?id=133471104007 https://www.redalyc.org/journal/1334/133471104007/ https://www.redalyc.org/journal/1334/133471104007/html/ https://www.redalyc.org/journal/1334/133471104007/133471104007.epub https://www.redalyc.org/journal/1334/133471104007/movil https://doi.org/10.13037/gr.vol37n112.6348 |
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