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The Mediating Effect of the Big Data Analytics on the Relationship between Strategic Service Logistics Management and Operational Performance

This paper, of exploratory nature of quantitative type, analyzed customer satisfaction in e-commerce, in particular attention on the mediating effect of the use of the Big Data Analytics in the relationship between strategic management of service logistics and operational performance. Ninety-eight q...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:Gestão & Regionalidade
Prif Awduron: Dirceu Gonçalves Cesar, Roberto Giro Moori
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: Universidade Municipal de São Caetano do Sul 2021
Pynciau:
Mynediad Ar-lein:https://www.redalyc.org/articulo.oa?id=133471104007
https://www.redalyc.org/journal/1334/133471104007/
https://www.redalyc.org/journal/1334/133471104007/html/
https://www.redalyc.org/journal/1334/133471104007/133471104007.epub
https://www.redalyc.org/journal/1334/133471104007/movil
https://doi.org/10.13037/gr.vol37n112.6348
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