Attributes of a Relationship Management Model for the Public Sector (CiRS Exec)

The New Public Management has encouraged the adoption of managerial tools by the public administration. In this context, the Citizen Relationship Management (CiRM) strategy allows for the improvement of the relationship with citizens and encourages citizenship. Thus, this research aims at identifyin...

Täydet tiedot

Bibliografiset tiedot

Julkaisussa:	BBR - Brazilian Business Review
Päätekijät:	Júlio Medeiros, Gisela Demo
Aineistotyyppi:	Artigo
Kieli:	Inglês
Julkaistu:	FUCAPE Business School 2021
Aiheet:	Administración y Contabilidad
Linkit:	https://www.redalyc.org/articulo.oa?id=123075327006 https://www.redalyc.org/journal/1230/123075327006/ https://www.redalyc.org/journal/1230/123075327006/html/ https://www.redalyc.org/journal/1230/123075327006/123075327006.epub https://www.redalyc.org/journal/1230/123075327006/movil http://dx.doi.org/10.15728/bbr.2021.18.1.6
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