Effectiveness of ‘Mois sans tabac 2016’: A French social marketing campaign against smoking

INTRODUCTION: In October 2016, the first edition of Mois sans tabac (Tobacco-Free Month) was launched, a campaign which had invited French smokers to challenge themselves to quit smoking for the whole month of November. We aimed to study the effectiveness of this social marketing intervention on qui...

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Опубликовано в: :Tob Induc Dis
Главные авторы: Guignard, Romain, Andler, Raphaël, Richard, Jean-Baptiste, Pasquereau, Anne, Quatremère, Guillemette, Arwidson, Pierre, Gallopel-Morvan, Karine, Nguyen-Thanh, Viêt
Формат: Artigo
Язык:Inglês
Опубликовано: European Publishing on behalf of the International Society for the Prevention of Tobacco Induced Diseases (ISPTID) 2021
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Research Paper
Online-ссылка:https://ncbi.nlm.nih.gov/pmc/articles/PMC8288465/
https://ncbi.nlm.nih.gov/pubmed/34305506
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.18332/tid/139028
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