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How people can become persuaded by weak messages presented by credible communicators: Not all sleeper effects are created equal

The sleeper effect has been proposed to describe temporal changes in persuasion for messages associated with noncredible sources. The present research introduces a new kind of sleeper effect denoting increases in persuasion for weak messages associated with credible sources. This effect of the sourc...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:J Exp Soc Psychol
Prif Awduron: Albarracín, Dolores, Kumkale, G. Tarcan, Poyner-Del Vento, Patrick
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: 2016
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC8157953/
https://ncbi.nlm.nih.gov/pubmed/34054141
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.jesp.2016.06.009
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