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Mental Shopping Calculations: A Transcranial Magnetic Stimulation Study
One of the most critical skills behind consumer’s behavior is the ability to assess whether a price after a discount is a real bargain. Yet, the neural underpinnings and cognitive mechanisms associated with such a skill are largely unknown. While there is general agreement that the posterior parieta...
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| Publicat a: | Front Psychol |
|---|---|
| Autors principals: | , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Frontiers Media S.A.
2020
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| Matèries: | |
| Accés en línia: | https://ncbi.nlm.nih.gov/pmc/articles/PMC7417662/ https://ncbi.nlm.nih.gov/pubmed/32849133 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2020.01930 |
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