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How Age and Disclosures of Sponsored Influencer Videos Affect Adolescents’ Knowledge of Persuasion and Persuasion

This study examines the effects of age (early versus middle adolescence) combined with the content of disclosures for sponsoring in online influencer videos on adolescents’ knowledge of persuasion and on persuasion. An experiment was conducted among a sample of 406 adolescents (167 early adolescents...

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Detalhes bibliográficos
Publicado no:J Youth Adolesc
Main Authors: van Reijmersdal, Eva A., van Dam, Sophia
Formato: Artigo
Idioma:Inglês
Publicado em: Springer US 2020
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7297843/
https://ncbi.nlm.nih.gov/pubmed/31955365
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1007/s10964-019-01191-z
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