Some Key Factors Affecting Consumers’ Intentions to Purchase Functional Foods: A Case Study of Functional Yogurts in Vietnam

The development of functional foods is key to promoting a healthy diet and preventing certain diseases. This study aims to examine several key factors that affect consumer attitude and intention with respect to purchasing functional foods in an emerging market economy. A research model was developed...

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Veröffentlicht in:Foods
Hauptverfasser: Nguyen, Ninh, Nguyen, Hoang Viet, Nguyen, Phuong Thao, Tran, Viet Thao, Nguyen, Hoang Nam, Nguyen, Thi My Nguyet, Cao, Tuan Khanh, Nguyen, Tran Hung
Format: Artigo
Sprache:Inglês
Veröffentlicht: MDPI 2019
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Article
Online Zugang:https://ncbi.nlm.nih.gov/pmc/articles/PMC7023454/
https://ncbi.nlm.nih.gov/pubmed/31881653
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/foods9010024
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