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The Lulun Project's social marketing strategy in a trial to introduce eggs during complementary feeding in Ecuador

The Lulun Project incorporated a social marketing strategy that accompanied a randomized controlled trial (RCT) of a food‐based intervention that introduced eggs into the complementary feeding diet of Ecuadorian infants. This strategy was designed to promote behaviour change, in this case, egg consu...

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Detalles Bibliográficos
Publicado en:Matern Child Nutr
Main Authors: Gallegos‐Riofrío, Carlos Andres, Waters, William F., Salvador, José Miguel, Carrasco, Amaya M., Lutter, Chessa K., Stewart, Christine P., Iannotti, Lora L.
Formato: Artigo
Idioma:Inglês
Publicado: John Wiley and Sons Inc. 2018
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Acceso en liña:https://ncbi.nlm.nih.gov/pmc/articles/PMC6865975/
https://ncbi.nlm.nih.gov/pubmed/30332535
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1111/mcn.12700
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