Nalaganje...

Common neural value representations of hedonic and utilitarian products in the ventral striatum: An fMRI study

Hedonic goods are goods that people buy to obtain emotional experiences, such as joy or excitement, while utilitarian goods are bought to meet functional or instrumental needs. Although research in neuroscience suggests that the values of hedonic and utilitarian goods are similarly represented, it r...

Popoln opis

Shranjeno v:
Bibliografske podrobnosti
izdano v:Sci Rep
Main Authors: Motoki, Kosuke, Sugiura, Motoaki, Kawashima, Ryuta
Format: Artigo
Jezik:Inglês
Izdano: Nature Publishing Group UK 2019
Teme:
Online dostop:https://ncbi.nlm.nih.gov/pmc/articles/PMC6821801/
https://ncbi.nlm.nih.gov/pubmed/31666605
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1038/s41598-019-52159-9
Oznake: Označite
Brez oznak, prvi označite!