Loading...

Smokers’ Attention to Point-of-Sale Antismoking Ads: An Eye-tracking Study

OBJECTIVES: We used eye-tracking to examine smokers’ visual attention in one of 4 antismoking ad contexts (alone, next to cigarette ad, tobacco display, or cooler). Participants viewed 4 ad types (graphic, intended emotive, and benefits of quitting—graphic ads, and benefits of quitting—informational...

Fuld beskrivelse

Na minha lista:
Bibliografiske detaljer
Udgivet i:Tob Regul Sci
Main Authors: Dutra, Lauren M., Nonnemaker, James, Guillory, Jamie, Bradfield, Brian, Taylor, Nathaniel, Kim, Annice
Format: Artigo
Sprog:Inglês
Udgivet: 2018
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6756765/
https://ncbi.nlm.nih.gov/pubmed/31548978
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.18001/TRS.4.1.9
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!