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Facts or Stories? How to Use Social Media for Cervical Cancer Prevention: A Multi-Method Study of the Effects of Sender Type and Content Type on Increased Message Sharing
Social media has become a valuable tool for disseminating cancer prevention information. However, the design of messages for achieving wide dissemination remains poorly understood. We conducted a multi-method study to identify the effects of sender type (individuals or organizations) and content typ...
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| Veröffentlicht in: | Prev Med |
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| Hauptverfasser: | , , , , , , |
| Format: | Artigo |
| Sprache: | Inglês |
| Veröffentlicht: |
2019
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| Schlagworte: | |
| Online Zugang: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6697580/ https://ncbi.nlm.nih.gov/pubmed/31226342 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.ypmed.2019.105751 |
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