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Using the Health Belief Model to Analyze Instagram Posts about Zika for Public Health Communications
We analyzed Instagram posts about Zika by using the Health Belief Model. We found a high presence of threat messages, yet little engagement with these posts. Public health professionals should focus on posting messages to increase self-efficacy and benefits of protective behavior, especially when a...
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| Pubblicato in: | Emerg Infect Dis |
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| Autori principali: | , , , , , |
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Centers for Disease Control and Prevention
2019
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6302587/ https://ncbi.nlm.nih.gov/pubmed/30561302 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3201/eid2501.180824 |
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