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Campaign Preparation for Complex Initiatives: A Person-centered Approach to Audience Segmentation of Parents’ Antibiotic Stewardship
The evolution of antibiotic resistance is outpacing the speed at which new antibiotics will reach the marketplace. To slow the rate of resistance, people need to engage in antibiotic stewardship, which includes acts to prevent the spread of bacteria and judicious use of antibiotics to treat infectio...
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| Pubblicato in: | Health Commun |
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| Autori principali: | , , , |
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
2017
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6085158/ https://ncbi.nlm.nih.gov/pubmed/29068705 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/10410236.2017.1384345 |
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