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Data survey on the effect of product features on competitive advantage of selected firms in Nigeria
The main objective of this study was to present a data article that investigates the effect product features on firm's competitive advantage. Few studies have examined how the features of a product could help in driving the competitive advantage of a firm. Descriptive research method was used....
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| Publicado no: | Data Brief |
|---|---|
| Main Authors: | , , , , , , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Elsevier
2018
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC5996723/ https://ncbi.nlm.nih.gov/pubmed/29900268 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.dib.2018.03.134 |
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