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Measuring the perceived quality of ophthalmology services in private organizations. A marketing perspective

Nowadays, the competition registered on the Romanian markets regarding the activity of private ophthalmology organizations has raised their interest in developing consumer-oriented strategies. The key factor that assures a differentiation as well as a competitive advantage is the service quality fro...

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Détails bibliographiques
Publié dans:Rom J Ophthalmol
Auteurs principaux: Gheorghe, Iuliana Raluca, Gheorghe, Consuela-Mădălina, Purcărea, Victor Lorin
Format: Artigo
Langue:Inglês
Publié: Romanian Society of Ophthalmology 2018
Sujets:
Accès en ligne:https://ncbi.nlm.nih.gov/pmc/articles/PMC5959026/
https://ncbi.nlm.nih.gov/pubmed/29796435
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