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Sequential effects in preference decision: Prior preference assimilates current preference

An important factor affecting preference formation is the context in which that preference decision takes place. The current research examined whether one’s preference formed for a previously presented stimulus influences the processing of a subsequent preference decision, henceforth referred to as...

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Bibliographische Detailangaben
Veröffentlicht in:PLoS One
Hauptverfasser: Chang, Seah, Kim, Chai-Youn, Cho, Yang Seok
Format: Artigo
Sprache:Inglês
Veröffentlicht: Public Library of Science 2017
Schlagworte:
Online Zugang:https://ncbi.nlm.nih.gov/pmc/articles/PMC5560581/
https://ncbi.nlm.nih.gov/pubmed/28817619
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0182442
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