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The Use of Imagery and Text That Could Convey Reduced Harm in American Spirit Advertisements
BACKGROUND: In 2015, the U.S. Food & Drug Administration issued warning letters to three tobacco companies regarding use of the terms “natural” and/or “additive-free” to describe their products, as these terms inaccurately convey reduced harm. Yet, tobacco companies engage in a variety of altern...
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| Pubblicato in: | Tob Control |
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| Autori principali: | , , , , |
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
2016
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC5342944/ https://ncbi.nlm.nih.gov/pubmed/27609781 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tobaccocontrol-2016-053251 |
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