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Cultural Differences in Opportunity Cost Consideration

Two studies were conducted to investigate cultural differences in opportunity cost consideration between Chinese and Euro-Canadians. Opportunity cost is defined as the cost of a benefit that must be forgone in order to pursue a better alternative (Becker et al., 1974). In both studies, participants...

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Bibliografische gegevens
Gepubliceerd in:Front Psychol
Hoofdauteurs: Zhang, Ning, Ji, Li-Jun, Li, Ye
Formaat: Artigo
Taal:Inglês
Gepubliceerd in: Frontiers Media S.A. 2017
Onderwerpen:
Online toegang:https://ncbi.nlm.nih.gov/pmc/articles/PMC5266717/
https://ncbi.nlm.nih.gov/pubmed/28184202
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2017.00045
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