Caricamento...

Analysis of Mental Workload in Online Shopping: Are Augmented and Virtual Reality Consistent?

A market research company (Nielsen) reported that consumers in the Asia-Pacific region have become the most active group in online shopping. Focusing on augmented reality (AR), which is one of three major techniques used to change the method of shopping in the future, this study used a mixed design...

Descrizione completa

Salvato in:
Dettagli Bibliografici
Pubblicato in:Front Psychol
Autori principali: Zhao, Xiaojun, Shi, Changxiu, You, Xuqun, Zong, Chenming
Natura: Artigo
Lingua:Inglês
Pubblicazione: Frontiers Media S.A. 2017
Soggetti:
Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC5266693/
https://ncbi.nlm.nih.gov/pubmed/28184207
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2017.00071
Tags: Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne! !