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Product policy - the main component of the marketing mix in the Romanian health services

The objectives of the reforms in the EU healthcare systems are based on the implementation of the marketing concept in the health systems, which are, among other things: • efficient management of the financial resources and control costs of the rendered health services; • increased satisfaction of t...

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Библиографические подробности
Опубликовано в: :J Med Life
Главные авторы: Coculescu, BI, Purcarea, VL, Coculescu, EC
Формат: Artigo
Язык:Inglês
Опубликовано: Carol Davila University Press 2016
Предметы:
Online-ссылка:https://ncbi.nlm.nih.gov/pmc/articles/PMC5152607/
https://ncbi.nlm.nih.gov/pubmed/27974913
Метки: Добавить метку
Нет меток, Требуется 1-ая метка записи!