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Embodied Resistance to Persuasion in Advertising

From the literature on resistance to persuasion in advertising, much is known about how people can resist advertising by adopting resistance strategies, such as avoidance, counter-arguing, and selective attention (e.g., Fransen et al., 2015b). However, the role of emotion regulation and bodily expre...

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Bibliografiske detaljer
Udgivet i:Front Psychol
Main Authors: Lewinski, Peter, Fransen, Marieke L., Tan, Ed S.
Format: Artigo
Sprog:Inglês
Udgivet: Frontiers Media S.A. 2016
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC4983544/
https://ncbi.nlm.nih.gov/pubmed/27574512
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2016.01202
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