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Embodied Resistance to Persuasion in Advertising

From the literature on resistance to persuasion in advertising, much is known about how people can resist advertising by adopting resistance strategies, such as avoidance, counter-arguing, and selective attention (e.g., Fransen et al., 2015b). However, the role of emotion regulation and bodily expre...

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Detalhes bibliográficos
Publicado no:Front Psychol
Main Authors: Lewinski, Peter, Fransen, Marieke L., Tan, Ed S.
Formato: Artigo
Idioma:Inglês
Publicado em: Frontiers Media S.A. 2016
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4983544/
https://ncbi.nlm.nih.gov/pubmed/27574512
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2016.01202
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