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Implications of Tobacco Industry Research on Packaging Colors for Designing Health Warning Labels

INTRODUCTION: Health warning labels (HWLs) are an important way to educate the public about the dangers of tobacco products. Tobacco companies conducted research to understand how pack colors affect consumers’ perceptions of the products and make packages and their labeling more visually prominent....

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Detalhes bibliográficos
Publicado no:Nicotine Tob Res
Main Authors: Lempert, Lauren K., Glantz, Stanton A.
Formato: Artigo
Idioma:Inglês
Publicado em: Oxford University Press 2016
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4978986/
https://ncbi.nlm.nih.gov/pubmed/27146637
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/ntr/ntw127
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