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‘Born in Michigan? You’re in the Biobank’: Engaging Population Biobank Participants through Facebook Advertisements
BACKGROUND/AIMS: Despite a broad call for biobanks to use social media, data is lacking regarding the capacity of social media tools, especially advertising, to engage large populations on this topic. METHODS: We used Facebook advertising to engage Michigan residents about the BioTrust for Health. W...
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Publicat a: | Public Health Genomics |
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Autors principals: | , , , |
Format: | Artigo |
Idioma: | Inglês |
Publicat: |
2013
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Matèries: | |
Accés en línia: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4961047/ https://ncbi.nlm.nih.gov/pubmed/23796763 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1159/000351451 |
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