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Features in grocery stores that motivate shoppers to buy healthier foods, ConsumerStyles 2014
OBJECTIVE: We examined nine features in grocery stores shoppers reported motivated them to purchase more healthful foods in the past month. DESIGN: Features were compiled from common supermarket practices for each of the 4 Ps of marketing: pricing, placement, promotion, and product. We examined perc...
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| Vydáno v: | J Community Health |
|---|---|
| Hlavní autoři: | , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
2016
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| Témata: | |
| On-line přístup: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4930406/ https://ncbi.nlm.nih.gov/pubmed/26831484 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1007/s10900-016-0158-x |
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