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Maximizing overall liking results in a superior product to minimizing deviations from ideal ratings: an optimization case study with coffee-flavored milk

In just-about-right (JAR) scaling and ideal scaling, attribute delta (i.e., “Too Little” or “Too Much”) reflects a subject’s dissatisfaction level for an attribute relative to their hypothetical ideal. Dissatisfaction (attribute delta) is a different construct from consumer acceptability, operationa...

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Detalhes bibliográficos
Publicado no:Food Qual Prefer
Main Authors: Li, Bangde, Hayes, John E., Ziegler, Gregory R.
Formato: Artigo
Idioma:Inglês
Publicado em: 2015
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4438862/
https://ncbi.nlm.nih.gov/pubmed/26005291
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.foodqual.2015.01.011
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